Award winning Indian actress Priyanka Chopra has been announced as a global ambassador for HARMAN International, a wholly owned subsidiary of Samsung Electronics.

The Baywatch star will work closely with the company's JBL and Harman Kardon audio brands, as well as fronting a series of ads for the company, and commented 'Music brings the world together. It defies borders, colours and norms, often bridging cultures, genders, and generations... I've long admired the sophistication of Harman Kardon and vibrant energy of JBL, and am honoured to be collaborating with such iconic brands'.